With Montreal’s high-season running May through October, many local hotels face the challenge of increasing their occupancy rates during the off-season. Offering deals and reduced rates on hotel rooms or other promotional strategies, are some ways to boost occupancy rates. However there are a few other ideas that can boost your bookings that are sometimes overlooked.
Think in Numbers
Take note of occasions that host large groups of people, such as conferences, meetings and other group events. Montreal alone hosts some of North America’s top business conferences and corporate get-togethers and the fact that Montreal is also an international destination, with Pierre Elliot Trudeau International Airport nearby.
Since large events require special planning, their organizers are often on the lookout for quality locations at competitive prices well in advance. Why not call the numerous services that cater to gatherings, including caterers, janitorial services Montreal and event management personnel, in order to offer your hotel to their clients.
The types of group to service are limitless. Various interest groups, religious groups, corporate events, sporting events, special events; you name it, it’s possible. So be on the lookout throughout the year in order to catch these bookings when they’re in the planning stages.
Offer Special Packages
During peak travel season people are visiting the usual local attractions and seasonal activities, the off-season is the perfect time to cater to clients with specialized services. Discounts are popular, but think more about value-added. The off-season is the perfect time to create partnerships with other appealing local businesses and create special packages to introduce travelers to a more exclusive feel of the city or neighborhood.
Taking peak-season activities and enhancing them in the off-season, is also an appealing solution. Adding spa vouchers or high-end dinners alongside a hotel stay and local attraction is a great way to entice clients to stay at your hotel.
Step-up Your Hotel’s Atmosphere
Decorate for any seasonal times or holidays, have your staff members focused on being friendly and helpful, choose appropriate music in your lobby and guest areas and add seasonal touches throughout your hotel. Be sure not to overlook the obvious. Nothing boosts the overall impression of a hotel like an excellent cleaning. Take advantage of quieter times to catch-up on your building’s exterior and interior maintenance.
Can-Jan is Montreal’s janitorial service company that provides a range of professional cleaning services, including hotel and office cleaning Montreal. Call us today if you’d like to brush up your hotel during the off-season, we’d be happy to help!